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The Trademark Publication Phase: Purpose and Process
Once the US Patent and Trademark Office (USPTO) approves your trademark registration application, it then
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How to Trademark a Food Product and Protect Your Brand
You can trademark a food product sold in interstate commerce under a unique brand name,
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Can I Trademark a Character in a Video Game or Comic Book?
Yes—you can trademark a character from your video game or comic book. But only if
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What Happens If My Trademark Registration Expires?
If your US trademark registration expires, it will be because you failed to take the
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Can You Lose Trademark Rights?
You can lose your trademark rights even once registered if you fail to register, maintain,
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Why Record Label Trademark Registration Is Vital
The importance of trademark registration for record labels cannot be understated. As with any music
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What to Do While Waiting for Trademark Registration
Filing your trademark registration application is just the beginning. The U.S. Patent and Trademark Office
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What Is a Likelihood of Confusion Refusal in Trademark Law?
A likelihood of confusion refusal is a common reason why the United States Patent and
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When Has a Trademark Acquired Distinctiveness?
If you’re facing a USPTO descriptiveness Office Action, one possible defense to that form of
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Why Franchisors Need Trademark Registration
Franchisors and franchises need to register their brands as US trademarks even more vitally than






